Tuesday, January 19, 2010

"Sex and the City" star Sarah Jessica Parker taking a creative role with Fashion Line Halston




Halston is tapping Parker for its newly announced Halston Heritage collection, a less expensive extension of its signature collection, according to Women's Wear Daily.

Halston's glitzy image from its heyday of the disco era — with the late Roy Halston Frowick turning out jersey jumpsuits and the like for the Studio 54 crowd — had become tarnished in recent years with a disappointing relaunch in 2008.

Parker, meanwhile, found herself without a home for her own once-popular line Bitten after retail partner Steve & Barry's filed for bankruptcy and closed its doors.

But Parker is still considered one of the most influential celebrities in the fashion world and insiders think she and Halston would make good co-stars.

Parker's style-icon "SATC" character Carrie Bradshaw has already been shown in the trailer for "Sex and the City 2" in a white dress from Halston Heritage, a brand extension with retail prices ranging from $55 to $595.

So in the coming weeks, I will be on the lookout for more information developing from this story!

~XOXO FashionHustler

No comments:

Post a Comment