Makeup with a Purpose

New Mineral Make-Up Turns Cosmetics World on its Head

A California cosmetic company has introduced a breakthrough in mineral makeup. Formulated with natural, finely ground minerals and powerful peptides, this new high-performance makeup created by RAW Natural Minerals provides flawless coverage while actually improving the condition of skin over time, finally makeup with a purpose!

Founder Christina Marcaccini, who has been featured in Lucky, W, and SELF Magazine, created RAWMinerals to fill a gap in the cosmetics market. She aimed to formulate a line that delivered beautiful color and youthful radiance while refining skin's texture, smoothing fine lines and reducing the appearance of wrinkles.

RAW Natural Minerals has proven to be a highly-effective makeup with major skincare benefits. In an independent, 6-week clinical study of RAW Natural Minerals,
80% said their skin appeared more luminous
79% said their skin appeared healthier and renewed
74% saw improvement in lines and wrinkles within the first 5 minutes of application
74% experienced an improvement in skin moisture
71% said their skin appeared clearer

The key to RAW Natural Minerals' advanced performance is VitaFirm Complex. Rich in natural botanical peptides that have been proven to dramatically minimize the signs of aging, this innovative complex helps protect collagen to keep skin firm and tight. Pure plant extracts combine with these peptides to fill in facial lines, reduce the appearance of wrinkles and absorb excess oils.

According to the company, VitaFirm's moisture-boosting ingredients also give RAW Natural Minerals a distinct advantage over liquid makeup and powders. The lightweight minerals work to improve skin's elasticity and boost radiance with an ultra-hydrating texture that won't cake, crease or dry skin out.

RAW Natural Minerals' natural, botanically-infused formula makes it ideal for all skin types. Mineral makeup is recommended by dermatologists for people with sensitive skin, rosacea and acne because the ultra-fine powders allow skin to breath and won't clog pores. Many users say that RAW Natural Minerals is the first makeup to ever improve the condition of their skin.

Unlike some brands, RAW Natural Minerals comes with a shade match guarantee, delivering seamless coverage to all skin tones. The company's website features an easy-to-use color-matching system that makes choosing the right shade simple.


To introduce the line to customers, the company is offering a free trial of its 4-piece Discovery Kit for a limited time. You can try the kit out for free to make sure it works for you before you commit to buying it.
The free trial includes:

2 Customizable Mineral Foundations
Richly-pigmented, natural tones designed for seamless blending
Provides even coverage of imperfections and discolorations
1 Mineral Glow
Bronzer, eyeshadow and highlighter all in one
Delivers a luminous, sun-kissed glow to all skin tones
1 Active Veil SPF 18
Sheer, translucent minerals help set foundation
Provides an all-day flawless finish
You also get 3 free high-performance brushes with the kit.

~XOXO FashionHustler